Rutgers University School of Arts and Sciences-Camden 27 courses
52:630:101 Introduction to Marketing Essentials (3) This course is designed for students interested in exploring how marketing is developed, produced, promoted, and distributed. Topics covered include basic marketing; economic, legal, and ethical issues concerning marketers; selling; advertising; and promotion. 52:630:201 Principles of Marketing (3) An introduction to the activities involving the exchange of goods, services, and ideas for the satisfaction of human wants. Marketing examined as it relates to the other functions of the organization, to consumers, and to society. Prerequisite: 50:220:102.
Marketing 630
52:630:101 Introduction to Marketing Essentials (3) This course is designed for students interested in exploring how marketing is developed, produced, promoted, and distributed. Topics covered include basic marketing; economic, legal, and ethical issues concerning marketers; selling; advertising; and promotion. 52:630:201 Principles of Marketing (3) An introduction to the activities involving the exchange of goods, services, and ideas for the satisfaction of human wants. Marketing examined as it relates to the other functions of the organization, to consumers, and to society. Prerequisite: 50:220:102. 52:630:355 Personal Selling (3) Detailed coverage of principles and techniques of...
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