Western Governors University 1 credit Standalone Courses and Certificates
Designed to bridge education and industry, this course connects students with actual companies through Riipen, allowing them to work on live marketing projects that address current business challenges. Students integrate core digital marketing competencies to develop targeted campaigns and deliver marketing assets. They select projects aligned with their interests and career goals, then build a set of authentic marketing deliverables while reflecting on the creative and strategic decisions made along the way.
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