Michigan State University 3 credits Advertising
Development of integrated marketing and advertising campaigns for clients. Creative, media and marketing communication elements. Prerequisite: {(CAS 110 and ADV 342) and (ADV 330 or ADV 350) and ((ADV 442 or concurrently) or (ADV 450 or concurrently))} or (PR 325 and completion of Tier I writing requirement).
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