University of Florida College of Journalism and Communications 7 courses 14 total credits
The Media Sales certificate emphasizes sales within the changing media landscape. It offers modern training in media buying, planning, and selling. Students learn and apply best practice for providing customers traditional and digital solutions, cross-media platform selling, best sales practices, and revenue management. They apply these practices in a sales internship.
Prerequisites
| Code | Course Title | Credits |
|---|---|---|
| ADV 3008 | Principles of Advertising | 3 |
| MAR 3023 | Principles of Marketing | 4 |
Required Courses
| Code | Course Title | Credits |
|---|---|---|
| ADV 3303 | Cross Media Selling | 3 |
| ADV 3310 | Digital Media Sales | 3 |
| ADV 4300 | Media Planning | 3 |
| ADV 3502 | Advertising Sales | 3 |
| ADV 4941 | Advanced Advertising Internship | 2 |
| Total Required Courses | 14 credits | |
Click a course code or title to read the full course description.
Our subject experts help with essays, research papers, case studies, discussion posts, and capstone projects for these programs β written from scratch to your course requirements.
Program and course information is reproduced from each university's published academic catalog for informational purposes and may change. Always confirm current requirements with your university. We are an independent academic support service and are not affiliated with or endorsed by the universities listed.
Expert guides on essay writing, citation styles, study skills, and academic success.
View All Articles
Learn how to write a good research question for a paper. Narrow your topic, identify a research problem, and create a focused question with practical examples.
Learn how to choose a research topic you can actually research. Discover how to narrow broad ideas, find reliable sources, and develop a focused research question.
Learn how to cite sources in a research paper using APA, MLA, and Chicago styles, with in-text citation examples and reference-list tips.