Stony Brook University 1.5 credit TMP
A capstone course that enlists a student’s general business knowledge in developing corporate strategy. Essential to performing this task is the introduction of guidelines and concepts of Strategic Thinking Strategic Planning and Implementation. As often stated “Behind every successful company is a superior strategy”. Whether this strategy is due to luck, position, incumbency, “vision”, instinct or a host of other internal & external conditions will be discussed throughout the course. Utilizing a simulation to create an industry of successful corporations will provide an insight into the dynamics of competitive analysis, industry analysis, the value chain, the integrative nature of a corporation and the strategic process. 1.5 credits Grading Letter graded (A, A-, B+, etc.)
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