Temple University 3 credits MMC
This course is concerned with understanding social influence, including the determinants of and models of attitude, belief, and behavior change, and norms, social networks, and interpersonal strategies. Students will become familiar with some current theoretical and empirical studies of social influence, including problems of measurement and research design, as well as some models of attitude and influence. Students should become aware of the tactics of social influence, their theoretical basis, and their effectiveness when that information is available. Current research being done by the instructor will be presented as relevant.
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