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JOU 4011C

Audience Engagement

University of Florida 3 credits Journalism

Course Description

The relationship between journalists and their audiences has completely changed from a one-way broadcast and publish model of the past. Journalists need to have a respect for and understanding of the people the journalism is designed to reach and serve. Develop audience engagement strategies, explore evidence-based theories of how information is shared and processed, and develop an audience engagement project for a chosen community or group. Prerequisite: Junior standing & JOU 3101.

Code
JOU 4011C
Credits
3
Subject
Journalism

Programs That Include This Course

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