University of Iowa 3-4 credits JMC
Develop a brand and presence on social media and mobile platforms; learn about social media influencing and how to create compelling content; how to draw attention to a brand, reporting, and news in a crowded online environment; how to make shareable content for social media; best practices and ways to promote work to develop and deepen connection with audiences. Prerequisites: JMC:2020 with a minimum grade of C- and JMC:2010 with a minimum grade of C-. Requirements: journalism major.
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