Temple University 3 credits HRPR
Scientists typically receive little or no formal training in how to distill their work to the public. This course will cover principles of scientific communication including an overview of accessible science writing (e.g., translating complex scientific ideas into comprehensible messages), basic principles of data visualization (e.g., graphic design, building good figures) and best practices for interacting with press. Students will learn about emerging science communication modalities (e.g., podcasts), how to run public health and science-oriented focus groups, and best practices for managing crises (e.g., failures of drug trials, adverse events).
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