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GEB 6228

Management Through Constructive Persuasion

University of South Florida 3 credits GEB

Course Description

Effective persuasion is the ability to deliver a message that leads to others’ support, which includes consensus building, motivating and convincing others. The course explores persuasion methods and applies them in a contemporary business setting. Prerequisite: None Corequisite: None Co-Prerequisite(s): None USF Muma College of Business | School of Marketing and Innovation Credit Hours: 3

Code
GEB 6228
Credits
3
Subject
GEB

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