Temple University 3 credits ENGR
The course is specifically designed to introduce students to the ideas and concepts of entrepreneurship; to help students recognize the entrepreneurial potential within themselves and others in their environment; link the entrepreneur's spirit with the engineer's mind and discipline; give the students the understanding of the opportunities and challenges facing any entrepreneur from the start up through running and growing a business; and create an understanding of the role of technology in developing the students' understanding of all the different opportunity paths that are available in today's economic and global environment. Students will develop an awareness of how to detect, understand, and develop product and/or service opportunities; understand and master the different business, legal, regulatory and human challenges that confront any business every day; understand the basic accounting, marketing, sales, negotiating, communication, intellectual property and analytical tools of business and how to apply them; understand how to decipher and learn from case studies; and learn the importance of and the creation of a business plan and how to use it to raise money and/or support for their business venture.
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