University at Buffalo 3 credits Communication
Entertainment-education is a social and behavior change communication strategy that has been applied and studied around the globe. This seminar focuses on the history, research, and practice of entertainment-education for health promotion and social change. We will examine the use traditional and non-traditional entertainment formats and communication processes to engage people to question their existing realities, spark conversations, and engender mass mobilization for the well-being of individuals, communities, organizations, and societies.
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