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COM 402

Social Media Strategy

Northern Arizona University 3 credits COM

Course Description

This course focuses on using social media in a strategic way to promote brand awareness, helping businesses and individuals reach their desired audiences as well as learning to represent oneself in social media as a professional and using social media to successfully represent a brand/company/organization. Social media brands will be studied and analyzed on a variety of platforms. Letter grade only.

Code
COM 402
Credits
3
Subject
COM

Programs That Include This Course

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