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BTW 271

Persuasive Writing

University of Illinois Urbana-Champaign 3 credits Business and Technical Writing

Course Description

Students will study principles of persuasion as applied to writing and designing written communications for business and the professions. Included are ads, direct-mail campaigns, argumentative essays, proposals, and other types of writing designed to move readers to action. Prerequisite: Sophomore standing and completion of Composition I requirement.

Code
BTW 271
Credits
3
Subject
Business and Technical Writing

Programs That Include This Course

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