University of Delaware 3 credits BANA
Data-driven analytics have climbed to the top of the corporate agenda. Many managers, however, lack real-world experience working with data, above and beyond the basics of spreadsheet analysis. They may either perform inadequate evaluations of the data themselves, or turn the data over to statisticians who may lack the relevant institutional/domain knowledge. As a result, managers do not gain valuable insights for their business decision making. Focusing on data-driven experimentation and causal inference, this course aims to combine both skills (data analysis and business expertise).
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