University of Illinois Urbana-Champaign 3 credits Advertising
This is the class that runs like an agency: a fast-paced, hands-on environment where students plan, develop and execute innovative advertising campaigns and materials for real clients. Students take on specialized roles related to research, strategy, creative, media and account direction, and will apply creative problem solving, design thinking, data literacy and professionalism to address client goals and develop impactful work. Clients include the Department of Advertising, as well as other educational and nonprofit organizations. Credit is not given toward graduation for ADV 333 and ADV 400 or ADV 490 Sandage Studios. Prerequisite: ADV 250, ADV 284, or instructor approval. Restricted to Advertising or CS + Advertising majors.
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